PROJECT SPOTLIGHT

Fuse & Phero


ABOUT THE BRAND

Fuse and Phero believe candles are a home's complementary mark that ignite conversations, reflect one's true character, and influence emotions. Lighting 'Akihabara,' their first luxury candle, transports you to Tokyo's bustling streets and Japanese pop culture. Founder James Ross sought a contemporary, clean, and edgy brand identity.

We created a striking logo and a strong, recognizable monogram for print and web. The packaging design features a cream-colored box with basic brand info, sealed with a scent-specific sticker detailing scent notes, story, and unique graphics and colors.

DELIVERABLES

Brand Identity
Stationery Design
Packaging Design
Social Media Direction